Loops
Email for modern SaaS companies
Loops is an email platform built for SaaS — transactional, marketing, and product emails in one tool. Simple API, visual editor, and event-driven automations.
Panel Reviews
The Builder
Developer Perspective
“Combined transactional and marketing email with a clean API. Event-driven automations are perfect for SaaS.”
The Creator
Content & Design
“The email editor is modern and intuitive. Templates look professional without wrestling with HTML tables.”
The Skeptic
Reality Check
“Combining transactional and marketing email eliminates a tool. The SaaS-specific features are well thought out.”
Community Sentiment
“The API is dead simple and the event-driven model makes transactional + marketing coexist cleanly”
“We consolidated from Sendgrid + Mailchimp into Loops and saved money while getting a better editor”
“Loops fills the gap between raw SMTP and bloated marketing tools — exactly what indie SaaS needs”
“Built for SaaS from day one — contacts, events, automations all make sense together”